APPRENTICESHIPS
why an apprenticeship?
Funding
Apprenticeship funding
If the annual payroll is less than £3million, the employer will be expected to pay 5% of the total cost of the Apprenticeship. The rest will be Government funded. This cost can be paid in full straight away, or over a duration of time.
The Digital Marketer qualification is worth £11,000, a contribution of £550 would be made over the duration of the 18-month programme.
Levy payers
Levy paying employers will access their apprenticeship training and assessment via their online Digital Apprenticeship Service (DAS) account.
Employers will use their DAS account to set up the apprenticeship programmes and listing the chosen employees with B2W Group (Back 2 Work Complete Training) as the training provider and pay for their apprenticeship training in monthly instalments.
ELIGIBILITY
- Lived in the UK or EEA for the past 3 years
- Spend at least 50% of their working hours in England
- Working at least 30 hours per week
- Not currently undertaking another apprenticeship or funded qualification
- Achieve level 2 functional skills or GCSE grade A* to C (or 9 to 4) in English and maths
Can undertake an apprenticeship at the same or lower level than a qualification they already hold, if the apprenticeship will allow the employee to acquire substantive new skills
digital marketer
PROGRAMME OVERVIEW
PRINCIPLES OF MARKETING


DIGITAL MARKETING BUSINESS PRINCIPLES
Learn the foundations of social media technologies, communication methods and how to engage with consumers using various digital marketing tools. You will build and manage campaigns, develop social media content and learn how to boost brand recognition. You will learn about metrics, analytics and reporting and how risks, reputation, advertising and promoting are managed and maintained.
PRINCIPLES OF CODING
Learn essential web page development skills using HTML5 and CSS. You will learn to write code manually, as well as use graphical user interface (GUI) authoring tools. You will work with images, create hyperlinks, and add tables, forms, video and audio to your web pages. Throughout the unit you will learn how web sites are developed as managed projects. You will also identify e-commerce solutions and relate web site development to business goals. Other topics include implementing fundamental design concepts and executing search engine optimisation techniques.

LEVEL 3
DIGITAL MARKETER
Why choose us
INDUSTRY EXPERTS
The modules will be delivered by industry experts with experience in the digital sector.
WE ARE RECOMMENDED
96% of our learners would recommend us to a family member or friend.
CONTINUOUS SUPPORT
You will have regular visits and contact from your Skills Coach to ensure you are developing your skills and knowledge.
UP-TO-DATE CONTENT

The B2W Group has a fresh approach to transforming businesses by up-skilling their current staff or bringing an apprentice into the business to add a dynamic and dedicated individual to the team. All of our courses are available through various streams of government funding so are a cost-effective way to provide high-quality training within the workplace.
Registered office in England and Wales, No:07559200
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Contact
0161 474 7603
info@b2wgroup.com
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Universal Square,
Devonshire Street,
Manchester,
M12 6JH