The B2W Group is excited to announce the upcoming Digital Takeaway session, which focuses on effective and engaging creative copywriting. This course will be delivered online and can be completed from the safety of your home.
Digital Takeaway
The digital takeaway series adopts a new approach to learning through short masterclasses hosted by our digital marketing expert skills coaches and industry professionals we work alongside to develop their employee skills through apprenticeships. Our industry experts may work in digital agencies or specialist industries using digital marketing skills to help drive their business using acquisition and retention strategies and digital channels to increase conversions and grow their business online!
Icon Copy
Our guest speaker, Alex, is the owner and founder of Icon Copy. Icon Copy is a Manchester based copywriting company offering a range of copywriting and editing services for individuals and businesses. By working with you to establish your specific needs, I can help you engage with your audience, strengthen your brand, and create lasting relationships with your customers. Working with Icon Copy will help set the right voice for your audience, and free up your time to concentrate on what matters to you.
Importance of Creative Copywriting
Great copywriting will showcase your company values and contributes to how your audience will perceive you as a business. It will engage your readers and can lead to converting them into customers.
Being able to confidently write about your chosen topic will position you as an industry expert, which builds trust with your audience as you become a reliable source of information.
Furthermore, copywriting will contribute to your search engine optimisation (SEO), which will place you higher on search engine listings. Your website will gain more visitors which can mean more sales.
This 2-hour masterclass will cover the importance of creative copywriting, as well as useful tips and tricks to writing winning content.
How to Register
Businesses and individuals can register for this FREE event. If you would like to register, you can visit our Evenbrite page to get your ticket.
