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LEVEL 2

Digital Promotion for Business

OVERVIEW

This qualification will help you to develop your understanding of how to promote a business in a digital age and to develop your understanding of how to use different digital and online techniques to attract customers and increase brand visibility and sales.

This qualification has been designed alongside industry professionals to ensure that the topics are relevant, up-to-date and practical. This course is Ideal for those wanting to improve digital promotion in a real business situation, or as a foundation for further learning in subjects such as marketing, business, ICT or media.

digital marketing level 2

COURSE CONTENT

  • Digital Promotion for Business
  • SEO for business
  • Co-ordinating the use of digital & online media for business
  • Emergent digital technologies (includes apps)
  • Producing digital promotional content for business
  • Social media for business
  • Email campaigns for business
  • Measuring effectiveness of digital promotional activity for business
  • Data Protection / online reputation management
  • Using the internet to raise funds and outsource business transactions

BENEFITS

  • Achieve a nationally recognised Level 2 qualification
  • Evidence your competency to employers
  • Further your personal and professional development
  • Learn at a time that suits you without the need to attend college
  • Improve your efficiency
  • Help reduce materials and resource costs

Eligibility

funding

100% funding available based on if the eligibility criteria is met